In Charlotte Tilbury’s magical Beauty Wonderland, perfumes have made their debut. The Collection of Emotions features six fragrances infused with emotion-boosting molecules, each designed to take you on an olfactory and sensory journey through different feelings: Love, Happiness, Seduction, Energy, Serenity, and Empowerment.
Developed in collaboration with master perfumers at the flavours and fragrance company IFF and backed by neuroscience, Charlotte Tilbury’s first fragrance collection was revealed in London through a pop-up event at Protein Studios in Shoreditch, a trendy neighbourhood in the UK capital.
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Continuing to offer beauty fans a “one-of-a-kind immersive, olfactive, sensorial experience,” Charlotte Tilbury’s pop-up—a magical portal into a multi-sensory world—arrived in Paris at the historic Palais Brongniart, the former home of the Bourse de Paris (Paris stock exchange) for nearly a century and a half. The creator, recently seen in Cannes working her makeup magic on major stars for the red carpet, opened her immersive House of Tilbury for three days. We couldn’t miss this event and are excited to share every detail.
Charlotte Tilbury’s pop-up arrived in Paris at the historic Palais Brongniart, the former home of the Bourse de Paris
As we stepped through a portal adorned with neon hues and beneath a fluorescent archway, we found ourselves in Charlotte Tilbury’s fragrant world, where each scent has the power to change the way we feel and our mood. Tilbury’s fragrances are associated with emotional performances, colours, and numbers, promising a unique sensory experience. “From dreams to science to ingredients to each bottle, you are stepping into the future of fragrance,” explained the beloved makeup guru of celebrities worldwide.
“I’ve collaborated with psychologists, numerology experts, and colour specialists to offer an olfactory revolution in the beauty industry. Each fragrance is endowed with a superpower, rigorously tested by neuroscientists to impact how we feel,” stated Charlotte Tilbury. “They serve as portals to emotions and other worlds, allowing you to feel however you want to feel and be whoever you want to be, empowering you through the magic of scent! The last ingredient is you! So, how do you want to feel today?”
Charlotte Tilbury's pop-up, House of Tilbury, at Palais Brongniart in Paris
Certainly, IFF has long been at the forefront of fragrance innovation through its Science of Wellness programme. By harnessing scientific disciplines, consumer perception data, and its pioneering in-house artificial intelligence tool, developed in 2006, IFF creates perfumes that transcend their aesthetic appeal, actively engaging with mental well-being across various dimensions.
Just like with her makeup line, Charlotte Tilbury advises customers to choose fragrances based on their desired mood each day, and they can even layer scents. So, you may wonder, what’s Charlotte Tilbury’s favourite perfume from her debut collection? Well, she actually wears them all. However, her team shares that for meetings, she often opts to leave a trace of Cosmic Power (amber spicy), perhaps to “have the power to set her intention.”
The Charlotte Tilbury pop-up, House of Tilbury, ran from May 24 to 26 in Paris, located at Palais Brongniart - 19Bis Rue Notre Dame des Victoires
So, are you ready? Here’s an exclusive sneak peek into Charlotte Tilbury’s perfume line, ‘Collection of Emotions’. Based on our first-hand experience, we will provide a detailed description of each of her new mood-boosting scents:
Joyphoria
The Joyphoria fragrance from Charlotte Tilbury's Collection of Emotions. Courtesy of Charlotte Tilbury
Colour: Gold
Number: 3
Superpower: Happiness
Heart note: Ylang ylang
Top note: Neroli oil
Base note: Vanilla bean extract
Love Frequency
The Love Frequency fragrance from Charlotte Tilbury's Collection of Emotions. Courtesy of Charlotte Tilbury
Colour: Pink
Number: 4
Superpower: Love.
Heart note: Rose extract, and rose essential
Top note: Pink pepper
Base note: Musk, cashmeran, ambery woods, and patchouli heart
More Sex
The More Sex fragrance from Charlotte Tilbury's Collection of Emotions. Courtesy of Charlotte Tilbury
Colour: Burgundy
Number: 5
Superpower: Seduction
Heart note: Leather accord
Top note: Black pepper oil
Base note: Velvety musk
Magic Energy
The Magic Energy fragrance from Charlotte Tilbury's Collection of Emotions. Courtesy of Charlotte Tilbury
Colour: Green
Number: 1
Superpower: Energy
Heart note: Cypress
Top note: Bergamot oil
Base note: Palo Santo accord
Calm Bliss
The Calm Bliss fragrance from Charlotte Tilbury's Collection of Emotions. Courtesy of Charlotte Tilbury
Colour: Turquoise
Number: 6
Superpower: Serenity
Heart note: Watery accord
Top note: Lavandin oil
Base note: White musks
Cosmic Power
The Cosmic Power fragrance from Charlotte Tilbury's Collection of Emotions. Courtesy of Charlotte Tilbury
Colour: Purple
Number: 8
Superpower: Empowerment
Heart note: Frankincense accord
Top note: Spices cocktail
Base note: Amber accord
Silvia Manzoni
Journalist and Beauty Expert, Paris