METAVERSE

Is there a silver lining to VR in art? Let’s explore how it amplifies a great artist’s legacy, dismissing fears of replacing the physical world

Our grads just dropped their hottest looks in the ‘I AM AI’ digital fashion experience. And they now spice it up with AI-powered interviews

Metaverse immersion, fashion unbounded. Just rocked the AI collections from 7 fresh designers—here’s why you should join the vibe

Embark on an AI-powered style adventure in the metaverse and join our global designers in a ground-breaking digital fashion experience

Luxury has gone virtual again as 60+ brands, artists, and designers joined MVFW 2023. Feeling like a boomer lost in the new phygital boom? Here comes your guide

The brand sued Mason Rothschild over his NFTs of their Birkin bags. Trademark infringement or freedom of expression? The federal court sided with Hermès

The gamified app Hana offers guided meditation in a digital garden. Looking at our mental health, a virtual tool for our real-world well-being now debuts

The first Italian Metaverse X Luxury Symposium connected top brands and tech trailblazers. There, Istituto Marangoni participated as an education pioneer

After decades of highly-edited images, The Aesthetic of Truth is both a physical and virtual conceptual photography exhibition as a testament to authentic beauty 

Meet the trailblazers spicing up Chinese mythology-inspired avatars in a futuristic cyberpunk era as shown in the “ZETA 3022” film at the IM Shanghai show

Presenting her book “Moda e Metaverso”, the author reflects on this immersive new world’s future with IM students

When digital, can these products preserve one of their essentials: functionality? Sure, as they will serve to furnish the expressive environment of a new virtual world

What is the impact of this world on families, and how to build child-friendly platforms? A multiplayer online game, Wingy offers children an educational travel experience

Since they create next-gen digital fashion collectables, teen crypto artists and emerging virtual brands are tapped by footwear giants as the new frontier in the metaverse gold rush

Entering this world as forerunners, brands should use an era of digital society building to plan their sustainable development while establishing user trust

Born as a dystopian subculture, this style is now taking over the Gen Zers embracing virtual reality not as a form of escapism but as an empowering aesthetic

Digital tools have become the best design partners. But how can fashion use them not to forget the conversations our bodies have with analogue clothes?

Learn about the technology trends from the Land of the Dragon now reshaping design and retail while catapulting local brands onto the international competitive stage

A digital revolution has started. Istituto Marangoni is the first school to enter this virtual-reality space by teaming up with two Made in Italy start-ups

Under the creative touch of mentor Andy Picci, the project explores iconic Florentine landmarks to install students’ digital sculptures created with Instagram AR filters

From Gucci to Balenciaga, brands are accepting Bitcoin and Ethereum currencies. But is joining the tech club worth the risk?

She is a pioneer in using CGI, MetaHuman Creator and digital fashion – outsourced and designed in Clo3D. Find out how she did it all

Brands moved to non-fungible tokens to hit the metaverse. But what happens when unauthorised digital versions reach the market?

«I thought the NFT race was just classic American FOMO». Behind the virtual brand that caught Justin Bieber

Surrealism meets cyber punk. Here's how Elsa Schiaparelli opened the doors to dreamcore in virtual reality