Fashion Luxury Retail & Visual Merchandising

This course builds expertise in fashion retail, visual merchandising and product strategy. Participants learn to analyze collections, design impactful customer experiences, optimize physical and digital retail spaces, and apply storytelling to enhance brand identity—preparing for roles in buying, merchandising and showroom coordination.

Through this course participants will be able to deepen the technical skills on the product analysis to anticipate fashion and market trends; they will be prepared on how to operate in competitive fields such as the fashion and luxury retail sector - by adopting knowledge on the latest technologies to be used within the store and through e-commerce platforms.

Attendants will develop a greater creativity for the display layout of the products, the preparation of the window displays for physical and digital stores.

This course is designed for professionals who want to increase their skills and update themselves on retail, merchandising and visual display trends.