Anouki Areshidze is one of the most famous designers in the emerging and rapidly growing Fashion industry in Georgia.

Born in Tbilisi, and grown up with the dream of becoming a fashion designer, Anouki attended some of the most famous schools in the world, studied Fashion design and Styling at Istituto Marangoni Milano Fashion and, when she was only 23, she went back to her country of origin to establish the brand ANOUKI, presenting to the public ready-to-wear garments, shoes and accessories with an innovative and exciting style, aiming to set a new standard within the local market.
The first ANOUKI store opened in December 2013, in Tbilisi. In 2014, the new diffusion line MISS ANOUKI was introduced, exclusively available for Georgian customers yet, in response to the great success achieved, about to be available online for worldwide delivery. The notable Fall 2016 ANOUKI collection was inspired by the great Italian-style medieval age. Using interwoven textures and fabrics, and colors of the period combined with virtuous elements and prestige, the designer modernized the medieval style transforming it into a contemporary woman’s wardrobe.
In 2019, the brand re-launched its official e-commerce website and two years later, in 2021, it introduced a new kidswear brand, called NICOLAS, under its umbrella. Notably, Anouki was nominated by Forbes Georgia in 2018 as one of the prestigious 30 Under 30 list and continues to be an influential figure in the fashion industry in her country and abroad.